Sales is one of the most aspired factors for every organization, since increased sales results in increased revenue. Every other organization faces various challenges in improving their sales numbers and counter the increasing competition to withhold their position in the market. Team Faber Infinite Consulting has a proven panacea for improving sales and has a powerful framework that facilitates the organizations in keeping the sales trends northwards in the charts. This proven solution by Faber Infinite has helped clients grow sales by 25-40 % within 12 months.
Team Faber Infinite has been proficient in providing sales training, designing and implementing sales growth strategies – actual hand holding – across various industries and sectors. The practice of the above Sales Growth Framework by Faber Infinite has created the number of happy clients with phenomenal sales and revenue growth.
The Sales Growth Framework by Faber Infinite focuses on external as well as internal drivers affecting the sales performance for any organization. It depends on the organization and its ecosystem, what elements impact them and needs to be worked upon.
- External drivers
a) Customer Demands – Customer and its demands are very important to improve sales numbers. To have higher sales, it is very important to understand customer demands and decipher the market opportunities and design the sales strategy accordingly.
b) Competitive analysis – Analyzing your competitor and its strategies is another important factor that impacts the sales of an organization. It helps you in coming out with a precise strategy in terms of 4P of marketing to counter their tactics.
c) Value delivered – Organizations should be able to define, demonstrate and communicate value delivered by its products or services, in order to retain the customers and improve sales. The value delivered by a product/ service should be communicated in terms of features, advantages and benefits.
- Internal drivers
a) Team SWOT – Teamwork is the most important internal factor that drives the sales numbers of any organization. SWOT (Strength, Weakness, Opportunities, and Threats) analysis of sales team can push the team and its members in making the extremely effective team.
b) Team Alignment – Team alignment helps the members in getting a clear view of the structure and hierarchy of the organization. This enables one to have clarity about roles and responsibilities, further leading to alignment towards organizational sales goals.
c) Sales management – Managing the overall processes involved in sales – relating to financial and logistics planning and customer service – is another important internal driver that plays a vital role in the sales of an organization. Correct measurement metric can do wonders for a successful sales growth initiative.
With the increasing competition and advancement in technologies, it has become very imperative for the organizations to create a profound sales strategy to keep them in the run and subsequently increase revenue. The ability to make profound relationships with the customers and providing the market with what it needs is the only way to keep an organization in the loop and achieve excellence. If you want o to join our elite clients who have achieved 25 to 40% sales growth in less than 12 months, contact us at consulting@faberinfinite.com
Written & Compiled by Faber Kishlay & Faber Mayuri.
