Do you know your favorite McDonald’s made itself worth more than $20 billion dollar company just by asking this one simple question?
McDonald’s for the last 75 years, has been serving burgers in 119 countries in more than 35000 franchises to 68 million customers daily. But just one simple question they ask- Would you like fries with that? helped them to sell over 9 million pounds of fries globally every day. McDonald’s knows that suggesting such value additions to the order will enhance the customer’s experience of the product. This will thus improve McDonald’s revenue.
And the sales representatives do not stop there. They will after asking this question keep on asking you if you wish to have a soft drink or water, would you wish to have a desert along with that.
These sales tactics worked wonders for McDonald’s. It helped them boost their bottom line and contributed more than $28 million in revenue which the company made last year. As per the study conducted this company is predicted to become worth $6.7 trillion by 2020.
Here as you can see, just one question can help you and your company reap the benefits. McDonald’s as you can see is doing wonders using these tactics since ages. Are you offering value-add to your clients? Identify your value enhancement with Faber Infinite.
Written & Compiled by Faber Priyal & Faber Mayuri